Panasonic are all set to launch their third generation 103 inch plasma screen at this years IFA in Berlin. The new model is the TH-103PZ800 and adds a few more HDMI inputs (4 x 1080/24p) with Deep Color and x.v.Colour support, a built in tuner, a 10,000:1 contrast, and VIERA Link compatibility so you can connect all your other Panasonic equipment together for easier use.

The new TH-103PZ800 still comes with a hefty price tag of £27,000 ($50,000) but at 7-feet wide and nearly 6-feet tall it may be worth it. You will however be paying a bit extra for professional installers to keep this 756-pound (343-kg)on the wall!

Expect more from IFA this year as Cinenow.com and Cinenow.tv will be at the show!